There is other tech news but I feel that any of us that earn a living writing about or selling products related to Apple, need to take a moment to honor Steve Jobs, a man that made it  fun and easy to get excited about technology.  Certainly anyone related to tech is grieving today. We are sad, even though many things he imagined will probably still come to us in the next two years…even though he already did so much to change the world and made it okay to have high standards and make things LESS complicated.

I neither knew him or worked directly for him. If you want some personal accounts, analysis and full coverage of other news, check out the All Things D website.  They seem to really give you a sense of who Jobs was.

I am sad that Steve Jobs is gone, not only because I write about iPhones and Apple products, but because there appears to be a void.  In the future, who will step into that void  to bring us what is new, simple, elegant?  As the Simple Tech Guru, I look for simplicity in design, both physical design and user interfaces (menus and how you use the device).  Apple products fit the bill.

Fast company wrote that Steve Jobs was able to look at his products from the outside, like a consumer would.  My favorite quote is “the obvious is hidden from those on the inside.”  And that was Steve Jobs’ genius–his ability to separate himself.  It’s what I strive for.

There is an elegance and simplicity in Apple style…even in the way Steve Jobs dressed –in simple black turtlenecks and Levi’s 501 jeans.

In the way he never apologized for putting out a high quality product and charging for it.

Apple was not just another computer company, it was like a religion. Those early adopters of Apple computers were evangelists. If you ever talked to a Mac user, they were often waxing on about the benefits of Mac over PCs.  I am a convert and now a (predominantly) Mac girl.  My PCs are used for testing so I can help explain tech to readers who use PCs.

Just like the music world may have been different had John Lennon lived to old age, the world will be different without Steve Jobs.  I’d say “imagine” how it would be different, but it was the genius of Steve Jobs that he was able to imagine a future that most of us couldn’t.